If you are in to social media marketing, the question you have been asking or you have been answering is 'Is Facebook or Twitter better for Social Media Marketing?'. Here we are just comparing the marketing features of these most used social media platforms.

There are ways you can use your twitter account to interact with people and most important to get information more quickly. Even if you are running a business, Twitter can still be used to promote your own business, to some extent. There are some features you need to use to achieve these objectives, namely research, finding people, and the finding appropriate twitter list.

Facebook is a platform where you can meet people with whom you went to high school, Twitter is a an open platform where you meet people you need to go to school. Unlike Facebook, where you need to be friends before you can share information, Twitter users can interact with strangers too based on their interest. In twitter, you can follow anyone as long as the account is not listed as private. Also user can restrict access to their tweets by making them private, should seek permission before others can see this account content. Anyway, on Twitter, you can follow someone, but the people you follow do not necessarily have to follow you. But the best thing is that it gives you the latest information on famous people, celebrities or companies you need to know.

Basically, if you need to know what others think about a topic, you have to do is find a list within twitter and follow it. Twitter works very similar to a search engine, but research is limited only within Twitter. You can get results in real time what people think, on hot deals, on hot news. It can be a quick and easy way to gather information.

Need to know what world's best singer Shakira is doing? Or do you know where Steven Spielberg is filming his new movie? All you have to do is find people whom you are interested in and follow them. You may be able to get their latest updates, writes by themselves. You'll feel as if they are friend of yours and will get all updates from them instead of only from people who accepted your invitation in Facebook.

So, now you are ready to use Twitter for your business? If yes, what you need to do is sign up for an account with twitter, create a small biography, do not forget to update your business url. Once you are done with your profile, you can start following people or list you are interested in. Also post updates from your business so that people dealing with your business will follow your account so that they will come to know what is happening.

Once you have enough followers you can start advertising your business through twitter. Send offers and promotions through twitter, attract more people to your account and thus to your business. Like other social networking sites, the important thing is that you need to enter information about your company, such as website url, email, toll free number or address. This helps potential customers to contact you and ask about deals that have sent to the company's twitter account. Make sure you reply to the queries or complaints raised by your customers on twitter. If used effectively, you can consider witter as a customer relationship management tool for your business.

Let us start tweeting!

The below article explains how to get more Twitter followers for your business account:

How to get more twitter followers?